Balloonary Blog

Four Marketing Tactics Any Small Business Can Borrow from The New ‘Uber Eats’ Ad Campaign

marketing advice

Four Marketing Tactics Any Small Business Can Borrow from The New ‘Uber Eats’ Ad Campaign

Fancy Taking a Bite Out of Some BIG Agency Ideas? Try These Four Marketing Tactics Any Small Business Can Borrow from The New ‘Uber Eats’ Ad Campaign

The Rule of 7

The Rule of 7

The Rule of 7 in marketing suggests that a message needs to be seen or heard by a person approximately seven times for them to take action or make a purchase. So why is this important?

Blasting Boundaries - Why we think the AI Generated 'Barbenheimer' Movie Trailer is ‘the bomb’

Blasting Boundaries - Why we think the AI Generated 'Barbenheimer' Movie Trailer is ‘the bomb’

With both the Barbie and Oppenheimer movies released on the same weekend, “Barbenheimer” entered the lexicon, and one creative used the AI image generator Midjourney to splice the two together. Here is how they did it.

Which Online Ad Mix For My Marketing Campaign?

Online Marketing

Which Online Ad Mix For My Marketing Campaign?

The mix of Facebook, Instagram, and Google ads for your online marketing campaign depends on your target audience, campaign objectives, budget, and the nature of your business. Each platform offers unique benefits.

What Happened When We Challenged ChatGPT to Rewrite Three Scenes from Some of the Most Iconic Movies of All Time

What Happened When We Challenged ChatGPT to Rewrite Three Scenes from Some of the Most Iconic Movies of All Time

AI and the Death of Creativity?’ - What happened when we challenged ChatGPT to rewrite three scenes from some of the most iconic movies of all time- Forrest Gump, The Terminator, and The Wolf of Wall Street

Getting Your Targeting Right with Balloonary!

Online Marketing

Getting Your Targeting Right with Balloonary!

Getting targeting right is crucial for the success of online ads. Here are a few steps to get in right with Balloonary.

Barbie’s Hot Pink Movie Marketing - Three Tactics any Small Business can Mimic

Guerrilla Marketing

Barbie’s Hot Pink Movie Marketing - Three Tactics any Small Business can Mimic

Pink is the new black. Three tactics any small business can mimic to jump on the Barbie bandwagon.

Viral Echoes

Viral Echoes

In a not so distant future...

Online Ads is Where it Starts

marketing advice

Online Ads is Where it Starts

A good online ad is important for capturing attention, but it's equally crucial to have a well-designed website, a streamlined conversion process, excellent customer support, and effective post-conversion strategies to convert leads into customers.

Sun, Sand, and Sales: How to Make the Most of Online Advertising for Your Small Business this Summer

Online Marketing

Sun, Sand, and Sales: How to Make the Most of Online Advertising for Your Small Business this Summer

As the sun shines and vacation season approaches, summer presents a golden opportunity for small businesses to boost their sales and reach new customers.

The Power of Storytelling in Online Advertising

The Power of Storytelling in Online Advertising

In the ever-evolving world of online advertising, capturing the attention and engaging the hearts and minds of your audience is paramount. Amidst the sea of digital noise, one strategy stands out: the power of storytelling.

The Startup Roller Coaster: Navigating the Thrills and Challenges of Entrepreneurship

The Startup Roller Coaster: Navigating the Thrills and Challenges of Entrepreneurship

In this blog post, we'll explore why a startup feels like a roller coaster ride and how entrepreneurs can navigate the ups and downs along the way.